The brands you follow, in real life
For brands
Run your own space inside a staffed, curated store. Full control of assortment, pricing and presentation.
How it worksDepart.A.Mental — curated department stores in Sweden
The brands you follow, in real life.
Depart.A.Mental is a curated co-retail department store offering fashion, beauty and lifestyle brands.
Welcome to a curated co-retail department store, offering fashion, beauty and lifestyle brands with expert in-store service.
- Locations open
- 4
- Brands in store
- 104+
- Retail space
- 850 m²
- Opening next
- More to come
For property owners
One operator, one lease, a curated multi-brand destination that turns vacant space into footfall.
Bring us to your propertyLocations
Our stores
4.8 on Google· 83 reviews· across 3 stores
What's on
Upcoming events
WMOS
Launch party with Frost baguettes
We kick off Pardon My French with a launch party — and fresh baguettes together with Frost.
View event detailsWMOS
French class & culture quiz with Institut français
Brush up your French or test your knowledge of French culture with Institut français.
View event detailsWMOS
French Connection: tableware week
A week focused on French tableware, with a gift with purchase or special offer for our community.
View event detailsCommon questions
Depart.A.Mental is a curated co-retail department store concept owned and operated by Co-X AB. Independent fashion, beauty and design brands each run their own space inside one shared, staffed store.
For assistants and developers
Plain-text guide to the whole site — stores, addresses, opening hours and brands